At zc444, your personal data is treated with the utmost care and respect. This Privacy Policy explains exactly what information we collect when you use Pakistan's premier online casino and cricket betting platform, why we collect it, how it is stored and protected, and what rights you have over your own data. We believe you deserve full transparency — no small print, no surprises.
Six core principles that govern how zc444 handles your personal information
zc444 only collects personal data that is strictly necessary for account operation, payment processing, KYC compliance, and service improvement. We never collect data without a lawful basis.
All personal and financial data stored by zc444 is protected using industry-standard encryption. Our systems are monitored 24/7 to detect and respond to any unauthorised access attempts.
You have the right to access, correct, or request deletion of your personal data at any time. Simply contact [email protected] and our compliance team will respond within the required timeframe.
zc444 does not sell, rent, or trade your personal information to third-party advertisers or data brokers. Your data belongs to you — we use it only to operate and improve your zc444 experience.
We do not hold your data for longer than is legally or operationally required. Once the retention period for any category of data expires, it is securely deleted or anonymised in accordance with our data retention schedule.
In the unlikely event of a data breach affecting your personal information, zc444 will notify affected Members promptly and take immediate remedial action in line with our obligations under our international gaming licence.
zc444 is an internationally licensed online gaming and sports betting operator accessible at zc444.bet. The platform offers cricket betting (including PSL, Test matches, T20 internationals, and domestic Pakistani cricket tournaments), live dealer casino games, slots, crash games (Limbo, MT Live), and other gaming products — all denominated in Pakistani Rupees (PKR) and accessible to eligible Pakistani members aged 21 and above.
For the purposes of this Privacy Policy, "zc444", "we", "us", or "our" refers to the licensed operating entity behind the zc444.bet platform. "You", "your", or "Member" refers to any individual who has registered an account on the Platform or who accesses the Platform in any capacity.
zc444 acts as the data controller in respect of all personal data collected through the Platform. This means that zc444 determines the purposes and means of processing your personal data and is accountable for ensuring that processing is carried out lawfully, fairly, and in a transparent manner.
zc444 collects personal data through a number of channels: during the account registration process, through your ongoing use of the Platform, through payment transactions, and through automated technical means such as cookies and server logs. The categories of personal data we collect are as follows:
| Category | Specific Data Points | Collection Method |
|---|---|---|
| Identity Data | Full legal name, date of birth, CNIC number (for KYC), gender, nationality | Registration form & KYC submission |
| Contact Data | Mobile number, email address, residential address (city, province, postal code) | Registration form |
| Financial Data | JazzCash / EasyPaisa account numbers, HBL / UBL / Meezan Bank account details, deposit and withdrawal history, PKR transaction amounts | Cashier & payment processing |
| Identity Documents | Scanned or photographed copies of CNIC, passport, utility bill, or bank statement for KYC verification | KYC document upload |
| Gaming Activity Data | Bet history, game history, wager amounts, win/loss records, bonus usage, session durations | Automated — platform activity |
| Technical Data | IP address, device type, browser type and version, operating system, screen resolution, time zone | Automated — server logs & cookies |
| Communications Data | Live chat transcripts, email correspondence, support ticket history | Customer support interactions |
| Marketing Preferences | Consent records for SMS, email, and push notification marketing | Registration form & account settings |
zc444 does not intentionally collect sensitive personal data categories such as racial or ethnic origin, political opinions, religious beliefs, or health data, except where health-related information is voluntarily provided by a Member in the context of a responsible gaming or self-exclusion request. Such information is treated with the highest level of confidentiality and used solely for the purpose for which it was provided.
zc444 uses your personal data for the following purposes. Each purpose is supported by an identified legal basis, as detailed in Section 04 below:
zc444 processes your personal data on one or more of the following legal bases, depending on the specific processing activity:
zc444 does not sell, rent, or trade your personal data to third parties for their own marketing or commercial purposes. Your data is only shared with third parties where it is strictly necessary for the purposes described in this Policy, and only on the basis of appropriate data sharing agreements or legal obligations. The categories of third parties with whom zc444 may share your data are as follows:
All third parties who receive zc444 Member data are required to maintain appropriate security standards and to process that data only for the specified purposes. zc444 remains accountable for ensuring that third-party data processing is conducted in a manner consistent with this Privacy Policy.
Given that all zc444 transactions are conducted in Pakistani Rupees (PKR) via local payment methods, the following specific provisions apply to the handling of your financial data:
zc444 uses cookies and similar tracking technologies on the zc444.bet platform to ensure correct functionality, improve user experience, and — where you have consented — to deliver relevant promotional content. The categories of cookies we use are as follows:
You may manage your cookie preferences at any time through your browser settings or through the cookie preference centre accessible from the zc444 platform footer. Please note that disabling strictly necessary cookies will impair your ability to use the Platform.
zc444 retains personal data only for as long as is necessary for the purposes for which it was collected, or as required by our legal and regulatory obligations. The following retention periods apply:
| Data Category | Retention Period | Basis |
|---|---|---|
| Account & Identity Data | Duration of membership + 5 years after account closure | AML / Licensing obligation |
| Financial Transaction Data | Minimum 5 years from transaction date | AML / Legal obligation |
| KYC Documents | Duration of membership + 5 years after account closure | Licensing obligation |
| Gaming Activity Data | Duration of membership + 3 years after account closure | Licensing & responsible gaming |
| Customer Support Communications | 3 years from date of last communication | Legitimate interests |
| Marketing Consent Records | Until consent is withdrawn + 1 year | Legal obligation (consent records) |
| Technical / Server Log Data | 90 days | Security & fraud prevention |
| Self-Exclusion Records | Minimum 6 years from exclusion date | Responsible gaming obligation |
Upon expiry of the applicable retention period, personal data is securely deleted or irreversibly anonymised. Anonymised data may be retained indefinitely for statistical and analytical purposes, as it can no longer be used to identify any individual.
zc444 takes the security of your personal data extremely seriously. We implement a comprehensive set of technical and organisational security measures to protect your data against unauthorised access, loss, destruction, alteration, or disclosure:
While zc444 takes all reasonable measures to protect your data, no online platform can guarantee absolute security. You also play a role in keeping your data safe — please refer to the Account Security section of our Terms and Conditions for guidance on protecting your zc444 account credentials.
As a zc444 Member, you have the following rights in respect of your personal data. To exercise any of these rights, contact our Data Protection team at [email protected] with the subject line "Privacy Request — [Right Type]":
The zc444 platform is strictly intended for individuals aged 21 and above. zc444 does not knowingly collect personal data from individuals under the age of 21. Age verification is conducted as a mandatory step during the registration and KYC process to prevent underage individuals from accessing the Platform.
If zc444 becomes aware that personal data has been collected from an individual under the age of 21 — whether through a fraudulent registration or any other means — that account will be immediately suspended, all associated data will be securely deleted (except where retention is required for investigation or legal purposes), and any deposits made will be returned via the original payment method after identity confirmation.
If you are a parent or guardian and believe that your child has registered on the zc444 platform, please contact us immediately at [email protected] with the subject line "Underage Account — Urgent". We will treat such reports as a priority and take immediate action.
As an internationally licensed online gaming operator, zc444 may transfer personal data to systems and service providers located outside of Pakistan. Such transfers may occur in connection with cloud hosting infrastructure, game content provider systems, KYC verification services, and other operational requirements.
Where personal data is transferred outside of Pakistan, zc444 takes appropriate safeguards to ensure that your data continues to receive a level of protection consistent with this Privacy Policy, including:
zc444 reserves the right to update this Privacy Policy from time to time to reflect changes in our data processing practices, regulatory requirements, or platform functionality. When we make material changes to this Policy — changes that significantly affect your rights or how we use your data — we will notify you by posting a prominent notice on the Platform and, where appropriate, by sending a notification to your registered email address.
The "Effective Date" at the top of this Policy will be updated each time the Policy is revised. We encourage you to review this Policy periodically so that you remain informed about how zc444 handles your personal data. Your continued use of the Platform following the publication of a revised Privacy Policy constitutes your acceptance of the updated terms.
The current version of this Privacy Policy is always accessible at zc444.bet/privacy-policy.
If you have any questions about this Privacy Policy, wish to exercise any of your data rights, or wish to raise a complaint about how zc444 has handled your personal data, please contact us through the following channels:
If you are not satisfied with zc444's response to a privacy complaint, you have the right to escalate the matter to the relevant supervisory authority under our international gaming licence. Contact support for details of the applicable dispute resolution and regulatory oversight body.
Your Data Is Safe With Us
Pakistan's most trusted online cricket betting and casino platform — fully licensed, fully encrypted, and fully committed to protecting your personal data. PKR payments via JazzCash & EasyPaisa. Strictly 21+ only.